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Tourism

The Canton of Bern has always been characterized by its pioneering spirit, entrepreneurship, and innovative drive. That’s why it is not just a strong business center but also one of Switzerland’s main tourism cantons.

Tourism, sport and regional development are areas in which collaboration in the Canton of Bern bears fruit. Visitors from all over the world come here on business, to attend conferences, as tourists, as sports organizers, as investors – the Canton of Bern’s reputation stretches right across the globe.

Contributing to this reputation are not only our high profile as a business and tourism canton and our many regional projects in the tourism field, but also our ability to attract international sporting events.

Highlights for BE2B, business visitors and holidaymakers

Logo der Tourismusmarketing-Gesellschaft des Kantons Bern: Made in Bern

At «Made in BE! – Best of Switzerland» you’ll find a whole range of services for congresses and conferences but also for nature, cultural and sporting experiences. “Made in Bern” is the brand name of the Canton of Bern’s umbrella marketing organization, BE! Tourismus Ltd.


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